Case study
Pret A Manger launches in Europe and the Middle East with our assistance.
The UK food and coffee shop chain asked us to help localize its internal and external communications for an ongoing expansion into new territories.
Key benefits
Engaged employees
Dedicated Linguist team
Ability to handle multiple source file formats
Final outputs in print-ready format
Complete project and account management
How we helped
Ahead of opening in new markets, Pret wanted to localize all their employee training, operation manuals, equipment user guides and marketing materials, country-specific website content, menus, allergen notices and eLearning courses. This amounts to over 100 files per project.
We set up a dedicated team of linguists, project managers and account managers to facilitate the needs of Pret’s launch into Europe and the Middle East.
We handled many file types, including Word, Excel, PowerPoint, InDesign and Adobe Illustrator. All had to be localized into the native languages of the launch territories and then output back to the original format so they were ready for use immediately.
The speed at which Pret would launch on a new site in a new territory required very fast turnaround times and extreme accuracy. The team at Global Lingo met both of these challenges every time.
What Pret A Manger have to say about us
“Global Lingo have now collaborated with us on three of our projects in Europe. Each time they have been presented with challenging timelines that they have happily worked around, delivering a consistent service. The team have always been really helpful and accommodating, which has made the process so much easier.”
Partnerships Project Manager, Pret A Manger